Manushi Chhillar, the former Miss World and rising Bollywood star, recently shared her thoughts on the criticism faced by the International Film Festival of India (IFFI) for its emphasis on glamour. In an insightful interview, she articulated her belief that glamour is not only a significant aspect of the film industry but also plays a vital role in attracting attention to prestigious events like IFFI.
The Role of Glamour in Film Festivals
As IFFI continues to celebrate cinematic excellence, it has also become a platform where glamour and glitz take center stage. Manushi acknowledged this duality, stating, “IFFI is a film festival, and it is about films. Glamour and films to a certain extent do go hand in hand.” She emphasized that while the festival’s core focus remains on showcasing films, the presence of glamour adds an aspirational quality that enhances the overall experience.
Attracting Attention
Manushi pointed out that the allure of glamour helps draw audiences and media attention to the festival. “It gets eyeballs to such events,” she noted, suggesting that the excitement generated by celebrity appearances and glamorous presentations can elevate the profile of the festival itself. This visibility is crucial for promoting Indian cinema on both national and international stages.
The festival this year featured numerous Bollywood stars, reinforcing its status as a glamorous affair. The red carpet moments and high-profile attendees contribute to the buzz surrounding IFFI, making it an event that not only celebrates film but also captivates audiences with its star power.
Balancing Glamour and Cinema
Manushi’s perspective invites a broader discussion about the balance between celebrating cinematic artistry and embracing the glamour that often accompanies it. While some critics argue that focusing on glamour detracts from the essence of film festivals, Manushi believes that both elements are essential for success.
By integrating glamour into the festival experience, IFFI can attract a wider audience and generate interest in the films being showcased. This synergy between film and glamour can ultimately lead to greater appreciation for cinematic achievements.
Conclusion
Manushi Chhillar’s defense of IFFI’s focus on glamour highlights an important aspect of the film industry: the interplay between artistry and allure. As IFFI continues to evolve, finding the right balance between celebrating films and embracing their glamorous side will be key to its ongoing success.
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